Saturday, November 7, 2026

Always in Beta. Always Improving.

Always in Beta. Always Improving.

Tag: Business

Competitive analysis process with a business professional reviewing competitor data, SWOT analysis, and market research.

Competitive Analysis in an Afternoon: A PMM’s Four-Hour Playbook

The first competitive analysis I ever delivered took me five weeks. In fact, it was 64 slides long. It had...
B2B lead generation team planning inbound marketing strategies using lead funnels, LinkedIn outreach, and organic content

B2B Lead Generation Without Buying Lists: What Actually Works in 2026

B2B lead generation gets tested every quarter, somewhere around week nine, when the same conversation happens. Pipeline is light, the...
Pricing strategy meeting where business consultants analyze service fees, profit margins, and market rates to address undercharging.

Pricing Strategy: Why Most Service Firms Undercharge

A few years into my work as a pricing strategy consultant, I sat across from the managing partner of a...
Business professionals reviewing and signing a business proposal during a meeting

How to Write a Business Proposal That Actually Gets Signed

Knowing how to write a business proposal is not the same as knowing how to get one signed, and I...
Small business owners planning growth strategies with marketing ideas and sales goals

Small Business Growth Strategies That Don’t Need a Bigger Budget

Almost every owner who asks me about small business growth strategies in a first coaching session says some version of...
Marketing agency team collaborating on client campaign strategy and budget analysis

What Do Marketing Agencies Bill For? A Line-by-Line Breakdown of Retainers, Rates, and Hidden Fees

Every agency search ends the same way. The deck looks great. Next, the chemistry meeting goes well. Everybody shakes hands...
Business team discussing strategy, productivity, and quarterly goals in a modern office

The Business Habits Worth Stealing This Quarter

Every new quarter, founders and operators face the same frustrating breakdown. A general business strategy crafted with enthusiasm in January...

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